BD phase 2
BD phase 2 presentation was a killer.
For Q&A Jael and I nearly died on the spot when the client asked us what it would be the unique feature of our pet shop as compared to competitiors.
We mentioned outsourcing. The client claimed that it was easy to duplicate the business concept.
And I mentioned that actually for the key players in the industry, their target market is different from ours. (Using SWOT)
And I used NTUC pricing strategy, coupled with the wheel of retailing concept.
Store and non store retailing, mentioned web site as well as catalogue. (At least RET is coming in handy now)
Next phrase I've got to come up with a marketing budget as well as a merchandising plan.
Time to get busy with work.
For Q&A Jael and I nearly died on the spot when the client asked us what it would be the unique feature of our pet shop as compared to competitiors.
We mentioned outsourcing. The client claimed that it was easy to duplicate the business concept.
And I mentioned that actually for the key players in the industry, their target market is different from ours. (Using SWOT)
And I used NTUC pricing strategy, coupled with the wheel of retailing concept.
Store and non store retailing, mentioned web site as well as catalogue. (At least RET is coming in handy now)
Next phrase I've got to come up with a marketing budget as well as a merchandising plan.
Time to get busy with work.
posted by A Shade of Purple at 11:11 PM
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